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Google #MakeTime

Forever Beta and
Google #MakeTime

How much time could you save
with Google Apps for Work?

We’re all time poor

Many of us don’t realise how much time we waste on certain tasks. Google challenged us to help people re-appraise the way they work, so they can #MakeTime for what matters to them.

#MakeTime

video

Creating a time machine

We created the interactive, mobile-first #MakeTime website that calculates user’s yearly time lost to email overload, monotonous meetings, pesky procrastination and chaotic collaboration.

Based on the information entered, the experience delivers a personalised video and customisable GIF to encourage people to share; showing users what they could be doing with this extra time.

The campaign spans across social platforms, maximising its reach through paid for and organic comms.

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Spreading the word

Interactive, cross platform, mobile optimised website with GIF sharing capability, localised for 3 x countries.

Global paid digital campaign.

Organic content across global Google and Google for Work Facebook, Linkedin, Twitter and G+ channels.